3 Ways Team Libraries Increase Collaboration
Updated: Jan 23, 2023
Reasons to Create a Team Library
“Coming together is a beginning, staying together is progress, and working together is success.” – Henry Ford
1. Clarity. Creating & organizing your team library shows how much content you already have.
This helps in identifying gaps, reusing existing assets, and providing a clear picture of your brand's messaging and visual identity.
A team library is like a roadmap for your team, it helps everyone to stay on the same page and work with a consistent vision.
“Clarity and simplicity are the antidotes to complexity and uncertainty.” – General George Casey
2. Scalability. There is no longer one gatekeeper for joint projects. More access = More sharing.
In the past, there may have been one person or one department responsible for managing and sharing resources, but with a team library, that's no longer the case.
When you work apart, in separate offices, locations, or businesses, and come together for a project, all of a sudden you need a better way of keeping track of ideas - so you don't lose them. Forget FOMO, I've got Fear of Forgetting Ideas (FIFA?)
When you share your ideas with someone, and they share theirs, you end up with this new thing. And often, that's the magic. The thing that changes the whole conversation.
This allows for more people to get involved in projects, more ideas to be shared, and an increased ability to scale up your marketing efforts.
“Working with others is, in my mind, the future of business. You have a larger audience, more ideas, shared risk, shared workload and you will be getting a portion of something greater than had you done it alone.” – Seth Nichol
3. Quality. Central Storage means less confusion, better communication, and more quality collaboration.
By having everything in one place, everyone on the team has access to the same information and can collaborate more efficiently.
This means less time wasted trying to find the right version of a file or getting approval from the right person.
With a team library, you can focus on working together to produce the best possible marketing campaigns.
“One of the most important areas we can develop as professionals is competence in accessing and sharing knowledge.” – Connie Malamed
Methods To Share
Dropbox is a cloud-based file storage and sharing service that is widely used by teams of all sizes. It offers a simple and intuitive interface that makes it easy to upload, store, and share files.
You can create folders and subfolders to organize your team's content, and set permissions to control who can access and edit different files.
One of the biggest advantages of using Dropbox for your team library is that it can be accessed from anywhere, on any device, making it ideal for remote teams or for team members who are frequently on the go.
2. Google Drive
Google Drive is another popular cloud-based file storage and sharing service that is often used by teams. It is integrated with Google's suite of productivity tools, including Google Docs, Sheets, and Slides, which makes it easy for teams to collaborate on documents in real-time.
You can create folders and subfolders to organize your team's content, and set permissions to control who can access and edit different files. Google Drive also offers robust version control and commenting features, which can be very useful for remote teams that need to work on documents together.
3. Microsoft Sharepoint
Microsoft Sharepoint is a more advanced and powerful tool that is designed specifically for business and enterprise teams. It offers a wide range of features and functionalities, including document management, collaboration tools, and customization options.
You can create and manage team sites, document libraries, lists, and more, with the ability to control who can access and edit different files.
SharePoint also allows you to create workflows and automate business processes, which can be very useful for teams working on complex projects.
By providing clarity, scalability, and quality, a team library is an invaluable asset for every marketing team.
Whether you choose to use Dropbox, Google Drive, or Microsoft Sharepoint, the important thing is that you create a central location for shared documents and resources that everyone on your team can access and use.
Meet The Author
Sue from Skavlem Designs
When I make a design, I think – What can this do?
These designs don’t just exist. These designs DO. They work hard alongside you and your business. These designs are levers. They are sales. They are engaged customers. They are brand recognition that gets you that meeting.
Top 3 things I love to do: Read. Paint. Snowboard.